Welcome to the Q&A Forum

Hi Guys. I am running a cleanup for the on page schema we use and will be moving the on page elements into tag manager. I have all the metas and schema for the products boxed off. My question today is what schema should I use for category pages. Granted there is Json-LD for aggregated reviews but I cant see or work out how or what to use for the category pages that have the lists of products on. Any assistance appreciated. Alex

Hi Everyone, If you look at the first listing on https://www.google.com/search?q=tanzanite+minerals&ie=utf-8&oe=utf-8, you will see this under the listing: Mineral Class‎: ‎ZoisiteLuster‎: ‎VitreousChemical Formula‎: ‎Ca₂Al₃(SiO₄)₃(OH)Crystal System‎: ‎OrthorhombicI tried to run a test against the page and it shows no schema. How are they doing this as we would love to provide the same information.Thank you!

Lately we have been applying structured data to the main content body of our client's websites.  Our lead developer had a good question about HTML however. In JSON-LD, what is the proper way to embed content from a data field that has html markup (i.e. p, ul, li, br, tags) into mainContentOfPage. Should the HTML be stripped our or escaped somehow? I know that apply schema to the main body content is helpful for the Googlebot.  However should we keep the HTML?  Any recommendations or best practices would be appreciated. Thanks!

My question is how to best structure the links on a "Card" while maintaining usability for touchscreens. I've attached a simple wireframe, but the "card" is a format you see a lot now on the web: it's about a "topic" and contains an image for the topic and some text. When you click the card it links to a page about the "topic". My question is how to best structure the card's html so google can most easily read it. I have two options: a) Make the elements of the card 2 separate links, one for the image and one for the text. Google would read this as follows. //image
[](/target URL) //text
<a href=' target="" url'="">Topic</a href='> b) Make the entire "Card" a link which would cause Google to read it as follows: <a></a> <a>Bunch of div elements that includes anchor text and alt-image attributes above along with a fair amount of additional text.</a> <a></a> Holding UX aside, which of these options is better purely from a Google crawling perspective? Does doing (b) confuse the bot about what the target page is about? If one is clearly better, is it a dramatic difference? Thanks! PwcPRZK

Hello everybody! I want to know if Schema.org has any impact on ranking? Thanks!

We have an underscore in a lot of our links. My question is since it is difficult to change existing site architecture, is an underscore really that negative? Here is an example: http://www.winematch.com/profile_368-2005-Artesa-Vineyards--Winery-Merlot-Reserve.html Eventually we want to change this to http://www.winematch.com/wine/2005-Artesa-Vineyards-Winery-Merlot-Reserve.html but it is a big project.

I am running a large ecommerce fitness equipment store. It is on magento and there are lots of little issues with the site. Things like url strucutre, not enough text for google to read as far as menus and too many images etc. I am wanting to work with a company that totally understands what I need done to the site to fix it and make sure its in its absolute best shape for seo. I need a real consultant that can help me make changes to my site. I cannot seem to find someone when outsourcing to overseas like india and stuff. Does anyone know of anyone or a company I can contact? If you know of multiple please list. Thank you very much Jake