Solved How to solve orphan pages on a job board
-
Working on a website that has a job board, and over 4000 active job ads. All of these ads are listed on a single "job board" page, and don’t obviously all load at the same time.
They are not linked to from anywhere else, so all tools are listing all of these job ad pages as orphans.
How much of a red flag are these orphan pages? Do sites like Indeed have this same issue? Their job ads are completely dynamic, how are these pages then indexed?
We use Google’s Search API to handle any expired jobs, so they are not the issue. It’s the active, but orphaned pages we are looking to solve. The site is hosted on WordPress.
What is the best way to solve this issue? Just create a job category page and link to each individual job ad from there? Any simpler and perhaps more obvious solutions? What does the website structure need to be like for the problem to be solved? Would appreciate any advice you can share!
-
@cyrus-shepard-0 Thanks so much for your input! The categorization option was what we were thinking about as well, but not sure if the client will be ready to invest the time. Will definitely suggest it to them.
Not majorly concerned about the jobs being found via Google search as individual posts, it's more about avoiding the orphans, as I'm sure they will be seen as a red flag.
Also, yes, the job posts are covered in a sitemap, you are correct.
-
@michael_m Seems like you have a number of options.
Can you categorize the jobs into more specific types (e.g. region, job type, etc.) and then add them to more category-specific "job board" pages? Even if you had duplication across job boards, seems like you'd get better crawl + indexation coverage. Anything to create a more clear crawling path to those pages. Even 20-50 job categories (or other sort/filter features) might provide benefit, and those category pages probably have a better chance of ranking on their own.
Cross-linking from similar/related jobs might also be a good option to explore. Much how we link to related questions here in the Q&A.
Orphaned pages aren't always a problem, as long as the pages are getting indexed and ranked. I imagine the search volume is pretty low for some of those jobs, but Google's sitemap indexation report is going to be your friend here.
Hope that helps!
Are the job postings covered in a sitemap? As SEO tools are finding them as orphaned, I assume they are discovering the pages via sitemaps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved WP YoastSEO Plugin
We just updated our sites WP YoastSEO plugin one day prior to the Moz weekly crawl. Not sure if our change interrupted our weekly Moz crawl or if it was an issue with Moz. The Moz weekly crawl, weekly email notifications were not received and all Moz campaign reports were not updated. I would like to run a crawl immediately. How can I do so before waiting for the next MOZ crawl?
Product Support | | dctomten0 -
Meta name Author
Hello! I have a problem. I'm using Rank Math for WordPress. But I can’t configure a basic thing such as <meta name="author" content="" />. I had to insert this code manually using the hook. Does anyone know a normal way to do this markup? Example page: https://b-shoes.com/foot-shaped-shoes/ Thank you!
Technical SEO | | WayneM.0 -
Unsolved Why My site pages getting video index viewport issue?
Hello, I have been publishing a good number of blogs on my site Flooring Flow. Though, there's been an error of the video viewport on some of my articles. I have tried fixing it but the error is still showing in Google Search Console. Can anyone help me fix it out?
Technical SEO | | mitty270 -
Good to use disallow or noindex for these?
Hello everyone, I am reaching out to seek your expert advice on a few technical SEO aspects related to my website. I highly value your expertise in this field and would greatly appreciate your insights.
Technical SEO | | williamhuynh
Below are the specific areas I would like to discuss: a. Double and Triple filter pages: I have identified certain URLs on my website that have a canonical tag pointing to the main /quick-ship page. These URLs are as follows: https://www.interiorsecrets.com.au/collections/lounge-chairs/quick-ship+black
https://www.interiorsecrets.com.au/collections/lounge-chairs/quick-ship+black+fabric Considering the need to optimize my crawl budget, I would like to seek your advice on whether it would be advisable to disallow or noindex these pages. My understanding is that by disallowing or noindexing these URLs, search engines can avoid wasting resources on crawling and indexing duplicate or filtered content. I would greatly appreciate your guidance on this matter. b. Page URLs with parameters: I have noticed that some of my page URLs include parameters such as ?variant and ?limit. Although these URLs already have canonical tags in place, I would like to understand whether it is still recommended to disallow or noindex them to further conserve crawl budget. My understanding is that by doing so, search engines can prevent the unnecessary expenditure of resources on indexing redundant variations of the same content. I would be grateful for your expert opinion on this matter. Additionally, I would be delighted if you could provide any suggestions regarding internal linking strategies tailored to my website's structure and content. Any insights or recommendations you can offer would be highly valuable to me. Thank you in advance for your time and expertise in addressing these concerns. I genuinely appreciate your assistance. If you require any further information or clarification, please let me know. I look forward to hearing from you. Cheers!0 -
Need some help understanding SEO - Please help before I lose [pull out] all my hair
I'm new to SEO, and am stubbornly trying to educate myself. I have a telescope shop in Canada, it's a small business that we run on the side. We're driving lots of traffic through FB and our outreach programs but I really want to increase our presence on search. We released a new website back in January and it killed some of our rankings. We're working our way back with a very specific set of efforts on regular SEO: Metadata and titles, although it seems that's not super relevant Building high quality backlinks and eliminating any spammy backlinks Rewriting product listings so that they are original content though I'm not sure how important this is in e-commerce Writing high quality articles and blog posts Working relevant keywords into our product pages and titles I understand that good SEO is about pushing on all the levers, and trying to make sure that your site is as valuable to the end user as possible. We're making some good progress, but I'm puzzled by the #1 shop in Canada. They don't put any apparent effort into SEO and they still rank #1 on every key product we compete with them on. I've worked with two separate, highly ranked and regarded SEO firms on this and neither has been able to tell my why this other site ranks so highly. Here's a specific example on a popular product that we both sell, the Celestron NexStar 8SE. Here’s the link to Telescope Canada’s page for their Celestron 8SE: https://telescopescanada.ca/products/celestron-nexstar-8se-computerized-telescope-11069 Here’s a link to the Celestron 8SE page from the manufacturer website: https://www.celestron.com/products/nexstar-8se-computerized-telescope Telescopes Canada has just copied and pasted. There is no original content aside from adding the shipping and return policy to the tab, and having some options for selecting accessories on the page. Here is our page: https://all-startelescope.com/products/celestron-nexstar-8se We have higher page authority, higher domain authority, and they keyword analyzer in moz says that our page is higher quality than the Telescopes Canada page. I can’t find a single metric on any tool (ubbersuggest, Moz, ahrefs, semrush) that says Telescopes Canada is a better site, or has a better NexStar 8SE product page. But they keep ranking ahead of us, and right at the top of google search. Our titles are good, our metadata is good (but I don’t think that’s been a serious ranking factor for about ten years). Our text is original, it’s relevant, we have healthy internal links to the page. According to Moz's page ranker it's 20 points higher than Telescope Canada's page. We have invensted in some excellent blog content, we’re adding new products to the website so that we rank for more keywords. All of those things are helping, but I fundamentally don’t understand why Telescopes Canada is #1 almost across the board on every key product in our market. There is something that I’m not seeing here. Can you see any metric, any tool in your toolbox that indicates why they rank at the top, or even higher than we do for in these search terms specific to that product: Celestron NexStar 8SE
Intermediate & Advanced SEO | | nkennett
NexStar 8SE
Celestron NexStar 8SE Canada
NexStar 8SE Canada I have a feeling it's something technical that I'm missing, but I'm not sure how obvious it is with two 'professional' firms not finding it. I'd really appreciate any help or insight that you can offer.0 -
Footer External Links
I manage a collection of 3 travel websites with DA's in 50's and 60's and have launched a new site which currently has a DA of 35. Currently there are no links between sites in the footer. Adding a footer link to new site from the existing stronger sites will be relevant to users on those sites. How would Google treat such footer links - we would be talking about a link from 5000+ pages from 3 sites?
Technical SEO | | ben10001
Would it help us on the new site? Damage the new site?
Could it impact negatively on the currently strong websites? Thanks0 -
Deleted Rarely Visited Pages - Traffic Dropped (Big Time)
Hi folks: I'd appreciate any thoughts you might have on a problem I am having with organic traffic. One of our sites has about 500 pages/blog posts. We had about 200 pages that no one was visiting, or only one to ten people had visited in an entire year. As a result, we decided to experiment, and delete any page which had fewer than 5 visits in a year. This resulted in a deletion of about 90 pages.We did this on April 6 or 7 of this year. Two days later, we had a substantial drop in visits to the site. We had been getting about 300 sessions a day. Now, we are lucky to get that in a month. I know there was an algorithm update in late March, but our traffic dropped about two weeks after that, and a day or so after the deletion of the pages. There is a clear demarcation on analytics. I gave it a month, the traffic did not recover, so we decided to restore the pages. Traffic has not recovered and it has been about 3 months now. Does anyone have any thoughts on why we might have experienced such a drastic drop as well as what we might do to recover from it? Thanks very much
Reporting & Analytics | | jnfere0 -
Pages crawled
Hi I've created a campaign for my own website and added 3 competitor sites. Under the campaign it says that 53 pages have been crawled but my site has less than 10 pages. Are the other pages from my competitor sites? Thanks James
Reporting & Analytics | | avecsys0