Add Keyword Labels
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In this guide you’ll learn how to label your keywords in your Moz Pro Campaign. If you need to remove labels from your keywords, please see our remove keyword labels guide.
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Adding Labels to Keywords
Keyword Labels are a handy tool for sorting and organizing your Tracked Keywords. Also, if you're adding lots of keywords regularly, it can help to label them as you go. Since adding new keywords can impact your Search Visibility score, labeling as you go can help with data segmentation later.
To add labels to your existing tracked keywords, follow these steps:
- Head to the Rankings section in Moz Pro
- Scroll down to the Tracked Keywords Overview
- Select keywords using the left check box and click Add Label
- Select an Existing Label, or create a New Label and click Confirm
![Select the keywords you'd like to label and then click add label on the top right.](https://moz.com/images/help/large/How-to-add-labels.png?w=962&h=470&auto=compress%2Cformat&fit=crop&dm=1576192329&s=7b89456a627c42a7880f75b43620dbf9)
![You can then select the label you'd like to use or create a new label.](https://moz.com/images/help/large/add_labels_confirm1.png?w=685&h=305&auto=compress%2Cformat&fit=crop&dm=1543399646&s=76d1a2ba74234dc3f2e7b158cc50ff98)
To label keywords as you add them to your Campaign, follow these steps:
- Head to the Rankings section in Moz Pro
- Scroll down to the Tracked Keywords Overview
- Click Add Keywords
- Enter your keywords, separated by commas
- Enter labels using the box below
- Alternatively, you can add labels to your keywords via CSV upload
- Click Add Keywords
![To add labels to keywords as you add them to your Campaign, start by clicking add keywords.](https://moz.com/images/help/large/Rankings-add-keyword-labels-as-you-add-kws-1-2.png?w=973&h=441&auto=compress%2Cformat&fit=crop&dm=1591050142&s=ceab99ae2356c7ba91033395ed553c4b)
![After entering your keywords into the keyword uploader, add your labels.](https://moz.com/images/help/large/Rankings-add-keyword-labels-as-you-add-kws.png?w=655&h=725&auto=compress%2Cformat&fit=crop&dm=1591050171&s=ef764f80b91a476d85cdba80f0b846b9)
Data Segmentation
With all your keywords neatly labeled it's super easy to view Search Visibility for clusters of keywords to track their performance over time.
![Within your Rankings you can segment your data by label to compare different data sets.](https://moz.com/images/help/large/rankings-SV-by-label.png?w=731&h=684&auto=compress%2Cformat&fit=crop&dm=1576191554&s=41fd8e60f84f8e3b244512ac799d07ca)
Creating Labels in Your Campaign
If you need to create new labels within your Campaign to apply to keywords, there are 2 ways to do so. The first is to create the label in the Add Label popup as you’re labeling keywords (or within the Add Keywords interface, which also allows for label creation as you’re adding keywords).
![You can create a new label within the add label popup.](https://moz.com/images/help/large/Rankings-create-new-label-add-labels.png?w=649&h=308&auto=compress%2Cformat&fit=crop&dm=1591050720&s=9abc23a03595bd5866f780fcf3bf7bad)
The second is to create the label in the Manage Labels section of your Campaign Settings. Click Manage Labels from your Tracked Keywords Overview to get started.
![Click manage labels on the top right to manage all the labels in your Campaign.](https://moz.com/images/help/large/Mp-Remove-labels-manage-labels.png?w=983&h=409&auto=compress%2Cformat&fit=crop&dm=1591046314&s=5c6603a21a1d268422a1bac97be484fe)
To create a new label from your Manage Labels section, click Add Label, enter the new label name, and then click Add Label again. You will then be able to apply your new label to your Tracked Keywords within your Campaign.
![Within Campaign Settings start by clicking add label.](https://moz.com/images/help/large/Create-new-label-in-Campaign-Settings.png?w=973&h=234&auto=compress%2Cformat&fit=crop&dm=1591050917&s=1fcf9aa52d78afe76287585a896c99df)
![Enter the new label and click add label again.](https://moz.com/images/help/large/Create-new-label-in-camapign-settings-2.png?w=637&h=277&auto=compress%2Cformat&fit=crop&dm=1591050935&s=e5da476839e1996a09512d8a7edbdb33)
Branded and Non-branded Keyword Labels
Branded keyword labels show up marked with a yellow label, whereas non-branded keyword labels are indicated by the gray label. You can manage your yellow-labeled branded keywords by using Brand Rules, which is available from your Campaign Settings. We’ll automatically mark all your Tracked Keywords that contain that keyword with the yellow branded label.
![Keywords with a yellow branded label are automatically marked based on your brand rules.](https://moz.com/images/help/large/Branded-keyword-label.png?w=871&h=203&auto=compress%2Cformat&fit=crop&dm=1612810104&s=e2a0c37529e1aaa83de69ac7878be3cc)
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